Acquiring Minds
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Shane Ehrsam·November 29, 2022

Acquired a Business After 6 Month of Research | Shane Ehrsam

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Shane Ehrsam grew up watching his father run a successful Home Care franchise, spent 11 years in ascending corporate management roles (up to 750-person teams and $120m P&L), and was laid off in September 2021 — the catalyst that sent him into a full-time, self-funded search. He completed the Acquisition Lab cohort 15 in November 2021 and launched a systematic broker outreach campaign of 400+ Texas-based brokers in January 2022, cold-calling 20-30 contacts per day. Within his first month of outreach he connected with a broker who had just listed North Texas Trailers, a three-location trailer dealership in the DFW Metroplex founded in 2007. He closed the acquisition in June 2022 — six months after launching — at a $4 million purchase price structured as 80% SBA loan, 10% seller note, 5% fully-stood-by seller note (counting as equity per SBA), and 5% buyer equity. The deal was a stock purchase (not asset purchase) at the seller's request for tax reasons, which exposed Shane to a pre-closing slip-and-fall lawsuit served literally the day before close. The business had normalized SDE of ~$900k over 2018-2020, spiking to $1.7m in 2021 from COVID supply-chain tailwinds; Shane valued on the normalized figure. By late 2022, service revenue had grown 15% while new trailer sales dipped ~6%, leaving the business roughly flat year-over-year — beating the 5-10% revenue decline the broker had conservatively projected.

Deal facts

purchase price
$4m
sde ebitda
SDE ~$900k (2018-2020 avg); $1.7m (2021)
financing structure
80% SBA loan + 10% seller note + 5% seller note (full standby) + 5% buyer equity
notes
Stock purchase (not asset purchase) due to seller tax preference. Business: North Texas Trailers, DFW area, 3 locations. Founded 2007. 2021 SDE ~$1.7m due to COVID tailwinds; normalized SDE ~$900k. Buyer's father provided short-term personal loan to fund equity injection (repaid within 4 months). Pre-qualified by SBA lender at $2.5m.

Why this business

Shane was attracted to North Texas Trailers because it had strong, proven cash flow averaging ~$900k SDE over 2018-2020 (well within his target range of $600k-$1m), three locations diversifying geographic and operational risk, extremely low customer concentration (largest customer was 1% of revenue), loyal long-tenured employees (average ~8 years), and favorable economic tailwinds in the fast-growing Dallas-Fort Worth market. He also saw an existing e-commerce storefront for parts as an untapped growth opportunity. The business felt like a high-quality, well-run operation with infrastructure already in place, which aligned with his preference for buying a business with existing cash flow over starting a franchise from scratch.

What's working

  • Service revenue grew 15% in 2022, offsetting a ~6% decline in new trailer sales as supply chain normalized
  • Extremely low customer concentration — largest customer represented just 1% of 2021 revenue
  • Long-tenured, loyal employee base averaging ~8 years; transition went smoothly with no major defections
  • Three DFW locations provide geographic diversification and broad market coverage across the Metroplex
  • DFW is the #1 trailer market in the country with strong population growth Tailwinds supporting demand
  • Existing e-commerce storefront for parts represents a future growth lever not yet fully capitalized on
  • Strong seller relationship; ongoing landlord relationship with prior owners who still own the property

What's hard

  • Inherited a pre-closing lawsuit (slip-and-fall from 2020) served the day before closing because deal was structured as a stock purchase — a concrete illustration of stock-purchase liability risk
  • New trailer sales facing headwinds in late 2022 as supply chains normalized, inventory built up, and demand softened — the reverse of the COVID-era dynamic
  • Managing 19 employees across 3 locations as a first-time small business owner requires wearing every functional hat simultaneously (sales, HR, finance, operations)
  • E-commerce parts storefront is an identified growth opportunity but Shane has not yet had bandwidth or capital to invest meaningfully in it
  • Lean headcount means Shane is looking to add staff to take non-selling work off his sales team's plates
  • Paid a premium for 2021 peak earnings year; normalized SDE was used for valuation but uncertainty about how long COVID tailwinds would persist was a real negotiation challenge

Notable quotes

I burned the boats — it was a classic burn the boat situation a hundred percent.
Why do that when I can buy a business that already has cash flow? If I buy the right business I can pay myself salary hopefully close to what I was making prior — I've already got all the infrastructure built in, I've already got all the employees, I've got product market fit — that just made too much sense to me.
A day before we close the business there was a lawsuit served — I'm confident that we're in the right — it's kind of the basic slip, trip and fall — and that's what we have insurance for — but this occurred in 2020. June 2nd of 2022 was when the lawsuit was served and we closed on June 3rd.
I love it. I don't know how I didn't do this sooner. It comes with a lot of flexibility, I have a great team around me, and I think that's really key to any successful business no matter the size — having a great team around you.
You can't fake that motivation. You can't probably have that motivation if you're still earning an income and you're still tied to your job.

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